Co-branded debit card programs involve collaboration among a bank, credit card provider and business organization. Co-branded cards can be very effective financial tool for the companies in building customer loyalty and increasing the sales.
Popularity of co-branded cards is increasing rapidly as many companies are realizing the potential of these cards in enhancing their business prospects. Co-branded card programs have proved very beneficial for several companies in Brazil, Malaysia, Singapore and Europe.
Through co-branded card programs, companies can represent their brand names and logos on the co-branded cards that are made in association with esteemed credit card providers, namely Visa and MasterCard. As these credit card brands are well renowned across the world, co-branded cards offer a wider customer base to the companies. These cards also provide companies with a better alternative to educate the customers their products and services.
Generic debit card programs and branded prepaid card programs can build customer loyalty by providing the companies with thoughtfully designed innovative strategies such as rebates, cross-selling opportunities and frequent-buyer programs. These strategies can boost a company's profit margin significantly.
Co-branded cards can be used by almost anyone, regardless of the personal financial status. Co-branded cards offer very lucrative bonuses to customers, which can be used while shopping. These cards offer excellent flexibility of using funds. Another major benefit of co-branded cards is that they function in the same way as branded prepaid cards. Thus, they allow customers to shop even when they run out of cash.
Another advantage of co-branded card programs is that they offer benefits of private label credit (such as department store cards), without involving any credit processing cost. They enable the companies to use automatic bank drafts for the purpose of recurring payments, thereby saving a significant amount of money.
EPay is a very high performance online payment gateway that offers well-planned card programs. It also offers attractive payroll programs for both, business owners and individuals.
Popularity of co-branded cards is increasing rapidly as many companies are realizing the potential of these cards in enhancing their business prospects. Co-branded card programs have proved very beneficial for several companies in Brazil, Malaysia, Singapore and Europe.
Through co-branded card programs, companies can represent their brand names and logos on the co-branded cards that are made in association with esteemed credit card providers, namely Visa and MasterCard. As these credit card brands are well renowned across the world, co-branded cards offer a wider customer base to the companies. These cards also provide companies with a better alternative to educate the customers their products and services.
Generic debit card programs and branded prepaid card programs can build customer loyalty by providing the companies with thoughtfully designed innovative strategies such as rebates, cross-selling opportunities and frequent-buyer programs. These strategies can boost a company's profit margin significantly.
Co-branded cards can be used by almost anyone, regardless of the personal financial status. Co-branded cards offer very lucrative bonuses to customers, which can be used while shopping. These cards offer excellent flexibility of using funds. Another major benefit of co-branded cards is that they function in the same way as branded prepaid cards. Thus, they allow customers to shop even when they run out of cash.
Another advantage of co-branded card programs is that they offer benefits of private label credit (such as department store cards), without involving any credit processing cost. They enable the companies to use automatic bank drafts for the purpose of recurring payments, thereby saving a significant amount of money.
EPay is a very high performance online payment gateway that offers well-planned card programs. It also offers attractive payroll programs for both, business owners and individuals.
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Co-branded debit card programs and generic debit card program can greatly benefit a company's sales value.
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