By Michael Fleischner

Article marketing is one of the most popular ways to improve your seo efforts. With the introduction of article submission software, the task of distributing your articles across the Internet is easier than ever before. There are a number of rules you should follow if you want to get the most from your article marketing.

In this article, I will provide article writing and submission guidelines that I've used to improve the overall effectiveness of my submissions and virtually guarantee that articles are placed on pages with a high Google page rank.

The value of article marketing is that your content has a life beyond a single web page. Website owners visit many of these article aggregation websites to find relevant content for their website, blog, or newsletter. As a result, your article can continue to be published for quite some time after it is submitted and posted. The real value of article submission is when bloggers provide a link back to your website in exchange for the content you have provided.

Make Sure Your Article Is At Least 500 Words. Too often I see articles that contain a few words short of the minimum required. Many article submission websites have a length requirement of 500 words or more. I like to exceed the minimum threshold by at least 35 words so that web sites that do not count prepositions still measure more than the minimum.

Make Sure Your Article Is Long Enough. Too often I see valuable content that is only a few words short of a powerful article. Many article submission websites have a length requirement of 500 words or more. I like to meet that minimum by at least 35 words so that sites that do not count prepositions still measure more than the minimum number of words.

Use Your Keyword Phrase Within Your Article. When writing an article about a particular subject, choose a keyword phrase that helps to promote your website, product or service. Doing so allows search engines to easily find and classify your content related to specific keywords.

Submit Your Articles To Article Directories. To get the most from your article marketing, look for top ranked article web sites using some type of article submission tool, software, or application that can provide an indication of a web sites age or Google PR. By doing so, you'll be able to spend more time submitting to web sites that can provide real value to your article marketing efforts.

Use Article Submission Software. There have been a significant number of advancements in the area of article marketing during the last few years. The market offers a number of article submission tools that can automate or semi-automate the submission process. Although nothing can fully replace authoring your own content, article submission can be made easier with the help of article marketing software and technology.

The use of article marketing is paramount to improving your online search engine rankings. Now that online tools and software have been developed to enhance the effectiveness of your article marketing, significant time should be spent finding the right tool for you. This eliminates the need for wasting significant time writing and or submitting articles to the right directories and getting the results you're looking for.

Article marketing is a fantastic way to improve your websites Google ranking. With the help of distributed content and links back to your website or blog, search engines take notice and assign your website a great deal of value.

Anyone doing business online, then you must consider article marketing as a key search engine optimization strategy. Not only can article marketing help you promote your website, but distributed content is viral in nature and builds your traffic significantly over time.

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